The below masterplan of the new Riviera project in Dubai was created by Generation 3D. The masterplan was entirely 3D printed and designed by the Generation 3D team in Dubai. The concept was to show the location of the Riviera masterplan in situ to the overall masterplan of Downtown and Dubai. The riviera model was a full colour, highly detailed 3D printed model including roadways, lighting, amenities, landscaping and waterways all accurate to CAD plans. The masterplan of Dubai was 3D printed demonstrating the positioning of the new development whilst highlighting key areas of the city.
The model was used as a launch at Cityscape in Dubai to sell the development off plan and over 3 days sold AED 1.3 billion in the 3 days using the model demonstrating the huge impact and power of a stunning powerful and accurate physical representation of a concept. See the article discussing in more detail below: http://gulfnews.com/business/property/azizi-developments-sees-dh1-3b-in-sales-at-cityscape-1.2090327
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